Mar 13
Sous Productions have created you an amazing video production about your business but now what do you do with it? While there are many sites on which you can host your company videos, two of the most commonly used are YouTube and Vimeo. So which is the best one for you? Well it is not …
Permanent link to this article: http://www.sousproductions.com/youtube-v-vimeo/
Mar 13
Do you have an online presence? Can your clients and prospective clients find your business when they’re looking for a solution to their problems? These days, it’s vital for all businesses to have a presence online, no matter what business you’re in. One of the simplest ways to create this presence is through videos. Here …
Permanent link to this article: http://www.sousproductions.com/how-do-you-create-an-online-presence-with-videos/
Jan 22
YouTube is the second busiest search engine in use today. It’s where a lot of people now go to find answers to their questions. If you’re putting your videos onto YouTube, you need to make it easy for as many people as possible to find them. Here are a few tips to help you help …
Permanent link to this article: http://www.sousproductions.com/youtube_video_optimisation/
Jan 09
For really effective marketing, you need to measure it, so that you know what works and what doesn’t. The effectiveness of videos on your website, to promote your business, is simple to measure. Here are some numbers for you to consider: Adding a video to your website makes your site 6 times more likely to …
Permanent link to this article: http://www.sousproductions.com/video_roi/
Jan 07
Testimonials are a great way to grow your business. If you ask your clients to tell others why they work with you – what benefits and value they get and what they like about you – you’ll find it much easier to persuade prospective clients to work with you. You could use written testimonials, but …
Permanent link to this article: http://www.sousproductions.com/video-testimonials-better-than-written-ones/
Dec 19
Successful marketing is carried out on a regular basis and is integrated – with all the different marketing you do pulling in the same direction. If you use videos as part of your marketing mix, you need to plan how best to use it, to get the best effect. As we near the end of …
Permanent link to this article: http://www.sousproductions.com/create-your-video-plan-for-2013/
Nov 26
Case study videos are a super effective way to promote your business. Any kind of case study is a great way of demonstrating to prospective clients how you can help them in the same way. It will show people the type of results they can expect from working with you. Creating case study video is …
Permanent link to this article: http://www.sousproductions.com/client-case-study-video/
May 11
Video programmes are often produced to a tight budgets. Scriptwriting, even as a critical component of the production, invariably takes place in-house. The approach may save money, but at what cost? Small Economies All too often, a good video programme could have been a truly excellent video programme if the script had been handed over …
Permanent link to this article: http://www.sousproductions.com/video-production-scripts/
Feb 20
One of the recent developments in the video production world has been the capacity of Digital Stills Cameras or Digital SLR’s like the Canon 7d to record stunning video as well do their day job of taking photographs. Without going in to technical explanations that I dont understand, high end professional Digital SLR cameras, (and I …
Permanent link to this article: http://www.sousproductions.com/digital_slr/
Nov 02
Video testimonials are very popular at the moment and for good reason. They are a great way to show your prospects why you are a good firm to do business with. A video of your clients saying good things about you is extremely compelling and a great way to convert prospects to customers. When budget …
Permanent link to this article: http://www.sousproductions.com/simple-tips-to-enhance-client-testimonial-video/
