Wilson Partners – Client Referral Video
When we went along to film at the offices of our new client Wilson Partners it soon became very evident that this was a company with clear ambitions and a strong proposition strongly endorsed by their clients who took time out to come and say so on video.
It isn’t easy to come and be interviewed. All sorts of technology like lights, camera and mics all focused on you can be a bit daunting. Normally confident people can feel under quite a bit of pressure when put in this situation and as much as we are there to help relax them and ease them through the process, you really have to want to do it to put yourself through that scenario.
To me, thats why video tutorials work. They are real clients, using their own words and above all they are giving up their time to come and say great things about their service provider.
Each of the interviews were edited to stand on their own right as well as producing an overview version as a compilation of feedback. In each video we used footage shot around the offices of the team going about their normal day to day business (despite cameras pointing at them) to help add some visual context and interest to the video.
Interviews were filmed using 2 cameras. One as a close crop and the other slightly wider providing variety. One of the cameras was a Canon 7D which enabled us to film the interviews with part of the office in the background but in soft focus so that it added interest but wasn’t a distraction.
When filming around the offices we were conscious that for the most part, the team are busy sat at their PC’s so we used the track and dolly to run the camera along in a linear direction, providing a bit of motion and making the shots a little more dynamic.
The video was not a standalone project. Wilson Partners have now announced the unveiling of their new look website. The aim of the website is simple – to engage with clients and to win new business through providing visitors with a real feel for what makes Wilson Partners different. The compilation video we produced has pride of place on their home page. The other client testimonials are placed on a dedicated case study page as well as being dotted across the website, all contributing to providing that feel of being different.
Filming was great fun. Allan Wilson and the team are clearly professional people but they also have a sense for fun and know how to make the workplace enjoyable to be a part of. Behind the fun and smiles this is also a smart thinking, focused and well run business.
Rugby Football Union – Client Referral Video
This a great example of how you can show case your work aswell as incorporate an important client referral in to the same video.
Video embedded on to webpage
This was a fairly involved project that we produced on behalf of our client Front Page Advantage. We filmed on location at the new RFU headquarters in Twickenham and in addition to filming an interview with a happy client we also filmed a great deal of very specific and controlled material to show the new office refurbishment in it’s very best light.
In addition to filming with a DSR 450 off the tripod we also used a steadicam to get some interesting fluid movement that add a bit of gloss to the production.
There is also a nice depth to the production that comes from adding in a backing track which I feel adds some momentum.
Please feel free to add your comments about the style and approach to the video.
“Duncan has produced a considerable number of case study videos for our business, his team are always well prepared, reliable and never fail to deliver. I know that we can rely on Duncan to produce just what is needed”.
Wayne Helmore
Managing Director
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