Mar 13
Sous Productions have created you an amazing video production about your business but now what do you do with it? While there are many sites on which you can host your company videos, two of the most commonly used are YouTube and Vimeo. So which is the best one for you? Well it is not …
Permanent link to this article: http://www.sousproductions.com/youtube-v-vimeo/
Mar 13
Do you have an online presence? Can your clients and prospective clients find your business when they’re looking for a solution to their problems? These days, it’s vital for all businesses to have a presence online, no matter what business you’re in. One of the simplest ways to create this presence is through videos. Here …
Permanent link to this article: http://www.sousproductions.com/how-do-you-create-an-online-presence-with-videos/
Jan 22
YouTube is the second busiest search engine in use today. It’s where a lot of people now go to find answers to their questions. If you’re putting your videos onto YouTube, you need to make it easy for as many people as possible to find them. Here are a few tips to help you help …
Permanent link to this article: http://www.sousproductions.com/youtube_video_optimisation/
Jan 09
For really effective marketing, you need to measure it, so that you know what works and what doesn’t. The effectiveness of videos on your website, to promote your business, is simple to measure. Here are some numbers for you to consider: Adding a video to your website makes your site 6 times more likely to …
Permanent link to this article: http://www.sousproductions.com/video_roi/
Nov 26
Case study videos are a super effective way to promote your business. Any kind of case study is a great way of demonstrating to prospective clients how you can help them in the same way. It will show people the type of results they can expect from working with you. Creating case study video is …
Permanent link to this article: http://www.sousproductions.com/client-case-study-video/
Nov 25
Testimonials are a great way to grow your business. If you ask your clients to tell others why they work with you – what benefits and value they get and what they like about you – you will find it much easier to persuade prospective clients to work with you. You could use written testimonials, …
Permanent link to this article: http://www.sousproductions.com/video_testimonials/
Jul 22
Sous Productions have just created a new video production show-reel to reflect some of our new projects. Once we decided to put the clips together we thought it was a great opportunity to show how Adobe After Effects can add impact to your final video. While we do feel that some of the flash bang …
Permanent link to this article: http://www.sousproductions.com/after-effects/
May 11
Video programmes are often produced to a tight budgets. Scriptwriting, even as a critical component of the production, invariably takes place in-house. The approach may save money, but at what cost? Small Economies All too often, a good video programme could have been a truly excellent video programme if the script had been handed over …
Permanent link to this article: http://www.sousproductions.com/video-production-scripts/
Apr 25
I thought this was an interesting article by Rick Dearborn of MarketVid (April 13, 2012) as I have seen various situations of companies looking to save on budget by writing their own scripts and the results having something of a limiting impact on the final video. Rick says …. Most marketers are already good writers. …
Permanent link to this article: http://www.sousproductions.com/video-marketing-seven-simple-steps-to-writing-for-reading-on-camera/
Apr 09
Sous Productions were commissioned by BG Group to produce a series of videos as part of an on-going employee engagement programme. Watch Video. The brief was for the creation of video stories and dialogues to be shown initially at an internal event but would have multiple uses across different media channels (conferences, external webpages/social media). …
Permanent link to this article: http://www.sousproductions.com/video_interviews/
